sales resistance

noun

1
: the power, capacity, or disposition to resist buying goods or services offered for sale
surveys … to determine the presumptive sales resistance of potential purchasersCharles Merz
2
: disinclination to accept or approve (as new ideas or proposals)
millions were spent … to hammer away at the sales resistance of votersNation
sales resistance to the author's ideas is likely to be still more gratuitously stimulated by elementary infelicities of idiomRandolph Quirk

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Dictionary Entries Near sales resistance

Cite this Entry

“Sales resistance.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/sales%20resistance. Accessed 28 Nov. 2024.

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